Ad recovery continues but there will be bumps ahead
Fears that the Omicron variant of Covid-19 would scupper the UK marketing recovery have – by and large – proved…
coronavirus
UK firms urged to join trial of fully paid, four day week
Workaholic bosses might not like it but UK businesses are being urged to join a six-month trial of a four-day…
Data and digital businesses bag record M&A investment
Data and digital technology-driven companies are attracting record investment in M&A activity, spearheaded by rampant private equity funds, and accounted…
Animal charities facing ‘perfect storm’ as Covid bites
Dog rehoming charities, including the likes of Dogs Trust and Battersea, are being hit by the double whammy of dwindling…
Home-movers set to rebuild the economy during 2022
“Everything’s going to be alright,” wrote the IPA’s director general in early December. Marketing budgets are up, having received the…
Never mind Plan B, brands need a plan C for Covid
How different does January 2022 look to January 2021? Swap Omicron with Delta and there are undeniable commonalities – albeit…
Three lessons for marketers to thrive in the year ahead
There is little doubt that the past two years have been a massive learning curve for business coping with a…
How the data industry will emerge from the Covid crisis
During any crisis, some businesses fail, and some thrive. The outcome generally is that those who thrive, do so in…
Brits nail stay at home ethos as consumer spend rises
The retail, hospitality and leisure sectors managed to fight off the worst excess of the Covid pandemic last year, with…
Why marketing to the whole human will thrive in 2022
The pandemic has been the ultimate crisis moment – one that has demanded radical and immediate reactions from governments, businesses…