Most Brits fear advertisers will get track and trace data
Fears that the UK’s Covid-19 track and trace programme could have a detrimental affect on the data-driven marketing industry appear…
data privacy
GDPR financially crippling for SMEs, Brussels is warned
GDPR is still proving difficult to implement, placing a major financial burden on SMEs, providing a lack of clarity for…
Google must ditch ‘forced consent’, French court rules
Google has been ordered to overhaul its privacy policies to ensure the company is “crystal clear” about what it does…
Google faces defeat in appeal against €50m GDPR fine
The French data protection authority looks to have beaten off a legal appeal by Google against its record €50m (£44m)…
CMOs embrace data ethics but firms need to catch up
Marketers are waking up to the fact that being compliant with data laws is no longer enough, with the vast majority…
GDPR two years on: EU chiefs finally admit funding issue
As GDPR approaches its second anniversary (on May 25) European Commission chiefs have urged member states to provide adequate resources…
Consumers crave targeted ads but privacy’s still crucial
Marketers are facing yet another privacy versus targeting conundrum with a new study claiming that while consumers want contextually relevant…
ICO strikes back at claims it has shut down all cases
The Information Commissioner’s Office has hit back at claims that it has shut up shop due to Covid-19, insisting it…
Irish data regulator issues first GDPR ruling in two years
The Irish Data Protection Commissioner has finally issued its first ruling under GDPR, but anyone hoping for a shot over…
Former Opt-4 team relaunch Data Protection Network
A group of former Opt-4 senior advisors has relaunched the Data Protection Network – the organisation which won industry plaudits…