Consumers crave targeted ads but privacy’s still crucial
Marketers are facing yet another privacy versus targeting conundrum with a new study claiming that while consumers want contextually relevant…
data privacy
ICO strikes back at claims it has shut down all cases
The Information Commissioner’s Office has hit back at claims that it has shut up shop due to Covid-19, insisting it…
Irish data regulator issues first GDPR ruling in two years
The Irish Data Protection Commissioner has finally issued its first ruling under GDPR, but anyone hoping for a shot over…
Former Opt-4 team relaunch Data Protection Network
A group of former Opt-4 senior advisors has relaunched the Data Protection Network – the organisation which won industry plaudits…
Brussels urged to act on GDPR failings or risk demise
The European Commission must force member states to increase investment in GDPR enforcement – and even refer them to the…
EU data cop calls for single app to combat coronavirus
Brussels’ top data protection cop is calling on all members of the bloc to work together to develop a single…
Marketers urged to jump into bed with privacy chiefs
Brand owners are being urged to bring marketing teams and data protection officers much closer together to combat growing distrust among…
ICO pledges ‘light touch’ over coronavirus privacy fears
The Information Commissioner’s Office has vowed to cut firms some slack over the enforcement of data protection rules during the…
‘Alexa, get lost’: Consumers get sick of voice commerce
Marketers are still facing the age-old problem of how to deliver personalised digital experiences that consumers crave without breaching their fiercely…
Three nations account for lion’s share of GDPR breaches
Just three European countries account for nearly three-fifths of reported data breaches since GDPR came into force in May 2018,…