Global production music company Audio Network, which creates and licenses original music for TV, film, advertising, and digital media, has appointed Fold7Design to support the continued evolution of its worldwide brand.
Founded in 2001, Audio Network works with more than 1,000 artists, composers and producers, and is home to artists as diverse as Nik Kershaw, James Taylor, Johnathan Pratt, Ariel Bui and Kat Penkin (pictured).
Today, Audio Network’s global client roster spans some of the world’s biggest broadcasters, brands and agencies, including BBC, Netflix, and Disney, delivering original music shaped by exceptional creative talent across major productions and campaigns worldwide.
Music is recorded with live orchestras and authentic musicians at premier facilities like Abbey Road Studios (where it is a major client), Synchron Stage Vienna, and AIR Studios.
The partnership will draw on Fold7Design’s expertise in brand strategy and creative design, building on Audio Network’s established reputation and strengthening how the brand expresses itself to audiences around the world.
Audio Network SVP of global marketing Albert Hogan said: “We have built an extraordinary reputation over the past 25 years, grounded in the quality of our music, the talent of the people who create it and the relationships we’ve developed with clients around the world.
“As we continue to grow and evolve, we’re committed to investing in our brand and ensuring it reflects the creativity and ambition of the business. Fold7Design brings a fresh perspective and a shared appreciation for the craft that makes Audio Network special and we’re excited to be working together.”
Fold7Design managing director Matt Hennell added: “Audio Network is a business with an incredible creative heritage and a genuinely distinctive offering. Since its launch, it has expanded internationally and invested significantly in the human craft that goes into making music.
“Its longevity and reputation for deep creative expertise have earned the trust of many of the world’s leading media organisations and brands. We’re excited to partner with the team, building on those strengths and helping Audio Network express what makes it special to an even wider global audience.”
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