Merkle picks Vodafone chief to lead Pega partnership
Merkle has appointed Vodafone’s group head of marketing technology strategy to a new role leading the agency’s partnership with software…
data-driven marketing
Go Inspire beefs up strategy team with industry veteran
Leicester-based Go Inspire Group is ramping up its strategic marketing performance offering – including data, insight and CRM – with…
Wunderman hires Richards to beef up senior data team
Wunderman Thompson UK has boosted its senior data team with the appointment of Dentsu Data Labs’ Steve Richards as UK…
Blueberry Wave and GBG acquisition unite as HH Global
HH Global is continuing to bolster its data, analytics and digital operation by combining Blueberry Wave with a new acquisition –…
UK media group blames Brexit for relocation to Ireland
International media group Capital Business Media has relocated its UK content marketing and SEO division to Ireland in response to…
Havas hires Jennifer Clinehens as first CX strategy chief
Havas CX Helia, the lead UK agency in the global Havas CX network, has created the role of customer experience…
WPNC drafts in Daniels as fundraising strategy director
WPNC has signed up former Cancer Research UK and WWF chief are Claire Daniels to boost the agency’s fundraising strategy…
VCCP lands Reckitt global digital brand experience brief
Consumer goods giant Reckitt Benckiser has overhauled its agency roster following a competitive pitch and appointed VCCP to handle a…
Nicky Bullard nets top Euro role to unite MRM agencies
McCann Worldgroup has handed MRM UK chair and chief creative officer Nicky Bullard a new role to bring the agency’s…
CES 2021 will be a true test of the online experience
They say necessity is the mother of invention. The greatest technological and social advances are often borne from times of…