CMOs urged to prove their worth or risk being sidelined
Marketing chiefs face a make or break 12 months which is likely to determine whether they sit at the top…
Marketing chiefs face a make or break 12 months which is likely to determine whether they sit at the top…
Havas is overhauling the top team of its two UK customer experience agencies, with David MacMillan named CEO of Havas…
Email marketing, content marketing, and social media post generation have emerged as the top three disciplines marketers are embracing AI…
The UK’s data protection reforms could be delayed way into the new year, despite being waved through the “third reading”,…
Leo Burnett UK has promoted Mark Elwood to lead the its creative department as chief creative officer, succeeding Chaka Sobhani,…
The Competition & Markets Authority is to launch a major review of loyalty scheme pricing by supermarkets, insisting that the…
Fears that ChatGPT and generative AI will replace a number of roles in the industry have led to many not harnessing…
Universities and higher education institutions stand accused of a widespread failure to comply with the laws covering online tracking via…
The Government’s proposed data reforms – under the Data Protection & Digital Information (No. 2) Bill – are due to…
Co-op has seen a surge in new sign-ups to its membership scheme on the back of exclusive offers and has…