Firms luring marketers up North with London salaries
Marketing companies operating outside London are increasingly splashing the cash when it comes to remunerating their senior executives, with creative…
data skills
‘Second coming of data’ calls for urgent skills upgrade
As AI tools become embedded across everyday business functions, UK firms are being warned that data literacy can no longer…
Industry joins forces for new hub to ‘turbo-charge skills’
The UK’s leading advertising and marketing trade bodies have joined forces to tackle the industry’s skills and talent crisis with…
Tech body demands more urgent action on gender gap
The UK’s tech sector is calling on government and businesses to accelerate efforts to close the industry’s gender gap despite…
Rush for AI jobs fuels fears of major talent shortage
The UK jobs market might be stuck in the doldrums, but demand for AI skills is bucking the trend and…
Teamwork skills ‘in decline as firms seek AI expertise’
The workplace looks set to become a far more solitary environment, with interpersonal and teamwork capabilities, historically fundamental to the…
Code for Girls reaches key target in training tech women
Code First Girls, one of the UK’s largest providers of free coding education for women, has revealed it has reached…
CIM unveils new qualifications for marketers to thrive
Marketers are being offered a new suite of qualifications from the Chartered institute of Marketing, designed to provide the skills and…
Firms warned to double down on retaining skilled staff
Marketing companies have been warned to ensure they keep hold of their skilled staff despite a the bottom falling out…
Brands ‘flying blind’ on AI execution as skills crisis bites
The UK marketing industry may have embraced AI tools faster than any other sector but deep-rooted data skills shortages –…