New drive to woo women to tech with inspiring stories
Working-age women are being urged to consider a career in tech through a new major marketing campaign featuring females from…
diversity
Agencies and brands urged to fight dyslexia prejudice
The DMA is calling on businesses in the creative, data and marketing industries to become far more inclusive, releasing new…
Wunderman apprenticeship scheme woos diverse talent
Wunderman Thompson is aiming to shake up its recruitment strategy with the launch of a new apprenticeship scheme designed to…
Saatchi & who? Most students can’t name single agency
Advertising and marketing agencies might think they are the kings of the world but it appears that image is confined…
Data pact tackles sector’s ‘astonishing’ lack of diversity
Brand owners and their agencies are being given a helping hand to reach diverse audiences, which it is claimed are…
New apprenticeship scheme launches to boost diversity
Agencies and brand owners alike are being urged to sign up for a new apprenticeship scheme, designed to attract people…
Brands warned consumers can spot ‘tokenism’ a mile off
Brands can no longer get away with “tokenism” by simply plonking people of various ethnicities, backgrounds, and appearances in their…
Facebook spend cut by a third even before boycott bites
Those who claimed the social media advertising boycott would make little difference might have to eat their own words after…
Unlimited backs women in tech in Angel Academe deal
Marketing services group Unlimited has signed a strategic partnership with investor network Angel Academe as part of a major commitment…
Brands spanked for Pride tokenism in LGBTQ+ backlash
Further evidence of marketers’ blinkered attitude has emerged in a new study revealing a fall in the number of LGBTQ+…