Skewed media spend is reinforcing gender bias in ads
Progressive gender portrayals and female character inclusions in advertising are being undermined by skewed ad spend towards traditional gender roles…
diversity
Wunderman Thompson unveils female mentoring app
Wunderman Thompson UK is tapping into International Women’s Day by launching an initiative to empower and connect women across the…
Stebbings takes on DE&I leadership role at Rapp UK
Rapp UK has turned to agency stalwart Carolyn Stebbings to lead its charge to ensure diversity, equity and inclusion remains…
‘Pity porn’ and disability tokenism rife in ad campaigns
Brand owners must ditch the patronising “pity porn” in their advertising and do more to properly represent disabled people, because…
UK charities lead the way on diversity and inclusion
British charities might have their critics on executive pay but they stand at the forefront of diversity and inclusion, scoring…
COP out: Saving planet not among top industry concerns
The data and marketing industry is risking the wrath of environmentalists, after a “people-first” approach has emerged, with diversity and…
VCCP heads to the Potteries to tap into local talent
VCCP is opening its first UK office outside London in Stoke on Trent – claimed to be the birthplace of…
Advertising Association picks Tesco chief as president
The Advertising Association has appointed Tesco chief customer officer and executive sponsor for diversity and inclusion Alessandra Bellini as its…
All forms of discrimination rife in marketing industry
Age, gender and racial discrimination are still alive and kicking marketing professionals where it hurts, and, despite the best efforts…
Brand purpose campaigns ‘drive customer acquisition’
Industry creative chief Steve Harrison might have to eat his own caustic words on brand purpose marketing campaigns after a…