Exterion boosts creative team in challenge to agencies
Outdoor media specialist Exterion Media has hired its first creative solutions director, with Richard Simkins – head of innovation at…
Exterion
Exterion opens data-driven experiential marketing unit
Outdoor advertising giant Exterion Media is launching a new division which will provide end-to-end management of data-driven experiential campaigns across…
Exterion beefs up insight with new data partnership
Exterion Media, the company which recently retained the London Underground advertising business, is further strengthening its analytics capabilities by bringing…
Outdoor media groups plan mass roll out of beacons
The outdoor ad industry is continuing to beef up its use of data-driven marketing with a new deal between Exterion…