West Ham Utd hammers out deal with Fresh Relevance
West Ham United FC will be hoping to return to winning ways on the pitch after last weekend’s 3-1 drubbing…
football
Lionesses get ‘Burger Queen’ tribute as TV viewers soar
While the country and the England women’s team might be trying to hard to forget yesterday’s FIFA World Cup Final…
Even Women’s World Cup ads knock men’s into Row Z
Not only are England’s women putting their male counterparts to shame in progressing to the semi-finals of the the FIFA…
Raheem Sterling co-founds content agency Playmaker
England and Chelsea footballer Raheem Sterling is joining forces with music video director Carly Cussen to launch creative production agency…
CALM ‘Unseen Signals’: Classic case of ‘different gravy’
Our respect for both women’s football and suicide prevention charity Campaign Against Living Miserably (CALM) has been well documented, so…
Box ‘em in: Women’s football really is ‘beautiful game’
As the build up to the FIFA Women’s World Cup 2023 gets in full swing, brands are being urged to…
Back of the net: BBH lands Premier League business
The Premier League has appointed BBH London to handle its advertising and marketing account, with a brief to promote the…
World Cup shows how tech is often VAR from ideal
As the Qatar World Cup moves towards this weekend’s final, the tournament has undoubtedly confirmed how the matchday experience for football…
‘Balançar a rede’: Boffins pick the World Cup winners
The football pundits may bang on about the individual magnificence of Messi, the resplendence of Ronaldo and the majesty of…
Brits sit on fence despite growing Qatar World Cup row
With just three days until the FIFA World Cup kicks off in Qatar, fears that brands could face a UK…