WPP scoops Heineken global customer marketing brief
Heineken has expanded its relationship with WPP by appointing the agency group to handle global commerce and shopper marketing activities…
Heineken
Defiant collective scoops Beavertown brand overhaul
Beavertown Brewery, the Heineken owned British craft brewery based in Tottenham, London, has appointed a new agency to overhaul its positioning…
Heineken scours globe for McLoughlins to run Irish pub
Global beer brand Heineken has launched a worldwide advertising campaign to help independent Irish pub owner Joseph ‘Josie’ McLoughlin find a…
Heineken and Stonegate tackle loneliness down the pub
Heineken UK has joined forces with Slug & Lettuce owner Stonegate Group for a new campaign which finally aims to…
Heineken app helps fans ‘live the moment’ at concerts
Heineken is aiming to encourage music fans across the world to ditch their phones at live events by downloading a new…
Heineken offers free pints for Euro 2024 goal spillages
Heineken is targeting over-exuberant football fans by protecting them from unavoidable beer spillages during goal celebrations or close calls, with…
Heineken cider brand Inch’s cooks up influencer push
Heineken UK brand Inch’s Cider is aiming to prove that locally sourced ingedients ultimately taste better in a new influencer-led…
Heineken adds fridge to PC to give gamers cold beer
Heineken is aiming to further tap into the gaming market with the launch of a limited edition custom-made PC integrated…
John Smith’s gallops into Aintree
John Smith’s is launching a campaign featuring “Smithy”, the 5-year old racehorse the company owns, who is also the face…
Indicia buys social, search agency
Indicia has strengthened its social media and search capabilities by investing in London agency Make It Rain. Founded in 2008…