Students to splash £1bn on food and drink in 6 months
Food and drink brands could be in for a £1bn bonanza in the next six months, with Gen Z consumers…
leisure
Merlin drafts in former John Lewis chief as first CMO
Merlin Entertainments, the global company behind Alton Towers, Legoland, Madame Tussauds, Sea Life Centres, London Eye and Blackpool Tower, has…
Angling Direct hooks in hefty profits as fishing flies
Mortimer and Whitehouse: Gone Fishing might not be the Love Island generation’s idea of a fun watch but it seems…
Dobbies hires Phil Thomas as CMO to grow loyalty club
The Dobbies garden centre chain has appointed a new chief marketing officer just in time for the spring and summer…
Sport Unlimited nets Clipper World Yacht Race brief
Sports marketing agency Sport Unlimited, part of the Unlimited group, has been appointed to design and build a new online…
Pub giant launches data-driven digital loyalty platform
Stonegate Group, the UK’s largest pub company which owns Slug and Lettuce, Be At One, PopWorld, and Proper Pub, is…
Merlin expands Wavemaker account for $58m bonanza
Merlin Entertainments, the global company behind over 140 attractions including Alton Towers, Legoland, Madame Tussauds, The Dungeons, Sea Life Centres,…
‘Rollercoaster nut’ lands Thorpe Park Project Exodus
Merlin Entertainments-owned Thorpe Park is aiming to build a big following for its new rollercoaster ride, Project Exodus, by handing…
Agency serves up interactive ‘Yellow Sticker Cookbook’
Uncommon CX, the customer experience division of Uncommon Creative Studios, has launched a self-funded project aiming to provide a solution…
Data advice for pubs has ‘more holes than Swiss cheese’
The Information Commissioner’s Office has finally published its guidance on how pubs and restaurants should handle customers’ personal data just…