Firm behind Royal Match hands media to Spark Foundry
Dream Games, the mobile gaming firm behind the best-selling Royal Match video game, has handed its multimillion pound UK media…
mobile video
TikTok whacked again over abuse of kids’ personal data
Social media sensation TikTok, which is under investigation over data protection breaches on both sides of the Atlantic, has been…
Clock ticking on TikTok as EU probes data compliance
Social media platform TikTok – recently dubbed “a marketer’s dream” – is under increasing pressure over its data protection record…
YouTube ad overhaul ‘biggest since platform launched’
Google is attempting to ease concerns over brand safety – and head off a highly damaging advertising boycott – by…
Video ads fast forward past banners despite concerns
The IPA and ISBA may be growing increasingly dissatisfied with online video ad standards, but, as usual, marketers appear reluctant…
Four top tips to succeed in mobile video advertising
Mobile video ads have come a long way from the early days when they were ugly, glitchy, impractical and slow-to-load,…