YouTube ad overhaul ‘biggest since platform launched’
Google is attempting to ease concerns over brand safety – and head off a highly damaging advertising boycott – by…
mobile video
Video ads fast forward past banners despite concerns
The IPA and ISBA may be growing increasingly dissatisfied with online video ad standards, but, as usual, marketers appear reluctant…
Four top tips to succeed in mobile video advertising
Mobile video ads have come a long way from the early days when they were ugly, glitchy, impractical and slow-to-load,…