Media planning ‘step change’ to boost mail campaigns
Brand owners and their agencies can now plan direct mail and door-drops alongside regional OOH, radio and cinema activity as…
Royal Mail
Ofcom slams brakes on Royal Mail price rises…for now
Royal Mail has been forced to suspend its price rises for wholesale customers – which were due to increase by…
A nasty case of déjà vu as Royal Mail hikes prices again
Brand owners are facing yet another increase in direct mail costs, the second this year alone, after Royal Mail revealed…
Posties agree landmark deal for roll out of USO changes
Royal Mail workers have finally voted to accept a new deal on pay, working arrangements and changes to the Universal…
MPs accuse Ofcom of failing to bring Royal Mail to book
Ofcom has failed to change Royal Mail’s “unacceptable” performance, is “not up to the job” of regulating the postal market…
Tech-style launch campaign to push power of door drops
Royal Mail’s Marketreach division is aiming to boost take up of the humble door drop by reframing the channel as…
Royal Mail vows to invest £500m to improve services
Royal Mail has committed to invest over £500m in its operation to improve postal deliveries, claiming it will result in…
Can direct mail still thrive under endless price rises?
Royal Mail’s recent price hikes might not have exactly come out of the blue; after all, there have been multiple…
Royal Mail fall out continues as reputation plummets
Royal Mail’s delivery crisis is biting hard, with the one-time national treasure and iconic British institution now ranked among the…
Direct mail industry needs decisive not divisive action
The UK’s postal landscape is facing renewed turbulence. Royal Mail, already under scrutiny for missed delivery targets, has entered what…