Visitors become star of the show in Mme Tussauds blitz
Madame Tussauds London is shifting away from celebrity figure-centric communications by putting the spotlight on the interactivity of the visitor…
tourism
London Eye starts year-long campaign for 25th birthday
The London Eye is marking its 25th birthday with the launch of a year-long, multi-channel campaign focusing on the human…
New VisitBritain campaign flags up iconic film locations
VisitBritain is launching a blockbuster-inspired film, celebrating Britain’s starring role as a world-leading destination for iconic film and TV moments…
‘Barking mad’ Visit Wales tourism push targets dogs
Visit Wales is taking a novel – or some might say barking mad – approach to showcasing the country as…
Abu Dhabi Tourism ‘Can’t Wait to Winter’: Dark times
Fed up with being soaked by the constant downpours? Dreading the onset of winter with the long, dark nights and…
‘Off the map’ Scottish isles force VisitBritain to axe ads
The Government has been forced to axe a VisitBritain campaign running in UK airports, designed to promote the country to…
Brighton and Santa Monica sign tourism marketing pact
Brighton and Santa Monica might be 5,478 miles apart but they are being brought closer together in a new marketing…
UK urges overseas visitors ‘Let’s Do London’ in new blitz
London & Partners, the organisation which runs the city’s tourism strategy, has launched a £10m campaign to promote the capital…
HQS Wellington fires off mail blitz ahead of reopening
HQS Wellington, the former warship which acts as both a visitor attraction and the HQ of the Honourable Company of…
Sun, sea and Salcombe – staycation Brits head South
Northern seaside resorts might have some of the best beaches in the country but it is still resorts in the…