Just Eat drops the celebs for ‘Stay Just Where You Are’
Just Eat Takeaway.com has replaced its long-running celebrity-led “Did Somebody Say…” ad strategy – developed by McCann in 2020 –…
VCCP
Vitality gets on its bike to push ‘health’s best friend’
Vitality is launching a new nationwide campaign for its health and life insurance business, which aims to redefine what a…
Watch this space: Sekonda woos Gen Z with VCCP blitz
Sekonda, the classic British watch brand owned by Time Products (UK) is aiming to position its timepieces and smart wearables…
Macmillan hires VCCP to keep charity’s mission alive
Macmillan Cancer Support has made a double agency appointment to handle both strategic branding and creative following a competitive pitch…
Primark targets gym bunnies with trope busting blitz
Primark is launching its activewear collection, Primark Form, with a new campaign designed to skewer the seriousness of the world…
Old El Paso puts the crunch back into family dinnertime
General Mills-owned Tex-Mex food brand Old El Paso is celebrating the joyful, unapologetic messiness of dinnertime by encouraging the nation…
Dairylea Dunkers highlights the freedom of being a kid
Mondelez-owned cheese brand Dairylea is championing the freedom and independence children feel when they are trusted to make their own…
‘You’ve Been Tango’d’ returns in new campaign by VCCP
Carlsberg Britvic soft drink Tango is the latest brand to go back to the 1990s with a new campaign that…
VCCP nets global kiwifruit brief with ‘creative bravery’
VCCP, whose clients include major brands Direct Line, Just Eat, Cadbury’s, Centrica and Ikea, is turning its attention to the…
‘Brits aren’t broken, they are now far more resourceful’
A decade of constant crisis has broken the old habits of dependency and encouraged the nation to seek ever greater…