video advertising

News October 16, 2019 9:22 am

Clothing retailer Missguided has been spanked over an ad for its swimwear range that ran during Love Island after one…

News October 15, 2019 1:04 pm

As the marketing industry braces itself for the latest IPA Bellwether Report, the IAB has brought some light relief to…

Views August 13, 2019 8:00 am

For many businesses, video is now an integral part of their marketing strategy, with 87% of marketers using video as…

News June 19, 2019 12:04 pm

Those who believe the current online measurement metrics are laughable might want to look away; the latest research now claims…

News August 23, 2018 4:10 pm

The Open University has launched a series of online documentaries designed to reach new audiences for the further education provider…

News May 17, 2018 11:01 am

The world’s top brands – which just so happen to be the biggest online advertisers, too – have issued their…

News January 17, 2018 12:04 pm

Google is attempting to ease concerns over brand safety – and head off a highly damaging advertising boycott – by…