Kantar appoints Mindshare chief to lead ROI analytics
Data and insights consultancy Kantar is beefing up its analytics practice with the appointment of Mindshare data science chief Paul…
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Tribal retains VW as brand eyes global electric car boost
Tribal Worldwide has survived a 12-month review of Volkswagen’s global digital marketing account, with the car marque deciding to retain…
Ben Stephens bows out at Stack for ‘the next challenge’
Stack chief executive Ben Stephens is stepping down from the MSQ agency after six years in charge to pursue the…
Omnicom’s C Space promotes DeVlieger to global CEO
Omnicom-owned global customer agency C Space – which counts Walmart, Ikea, McDonald’s and Tesco as key clients – has handed…
Four firms hit for £480,000 in new raid on TPS abusers
Companies which persist in making cold calls to consumers without running their files against the Telephone Preference Service have been…
Marketers’ influence soars – thanks to Covid and data
Covid-19 might have been responsible for the loss of an estimated 40,000 marketing jobs in the UK, with vacancies flatlining,…
Firms declare war on poor data but the battle rages on
Marketers may have finally recognised the importance of data quality – which has risen up the agenda from a “nice…
Grindr faces severe spanking for GDPR consent breach
Grindr, which claims to be the world’s largest social networking app for gay, bi, trans, and queer people, is facing…
Et tu, Paddy Power? Bookie kicks off Lampard campaign
Paddy Power has once again shown its lightning reaction to the news agenda by rushing out an ad exploiting the…
Hunt begins for the next UK Information Commissioner
The UK has officially kicked off the search for a new Information Commissioner to succeed Elizabeth Denham, whose often controversial…