Review: Cavers on…TfL road safety
When it comes to advertising, I like to consider myself fairly unshockable (well, I have been around a while). I…
Reviews
Review: Cavers on… World Cup
The World Cup and advertising have gone hand-in-hand for decades. Big football money equals big ad spend and, coincidently, the…
Review: Mike Cavers on…Porter
The debut of Porter, fashion website Net-a-Porter’s magazine, has caused a stir in the world of print. Why? Well, because…
Review: Cavers on…Lego Movie
In order to promote its recently released movie, the eponymous colourful building blocks brand unleashed a media first and took…
Review: Cavers on…Super Bowl
With all the attention surrounding the Super Bowl each year, it’s a hard task for brands to live up to…
Review: Cavers on…Christmas
Being Scottish, and a renowned scrooge, I used three very simple measures to judge this year’s Christmas ads – did…
Review: Gary Brooks on…Milka
Asking to change the format of the product. It’s a surefire way of generating a dismissive wave of the hand…
Review: Andy Bryant on…Jaguar
There has been a lot of discussion in the branded content community since Jaguar launched the full-length version of its…
Review: Richard Morgan on… Ikea
I always look for a TV ad to be the start of a great experience. The door needs to be…
Review: Cavers on…Smoking Kid
The great thing about our 24/7/365 connected world is the ability to see some stunning campaigns from around the world…