Review: Cavers on…Christmas ads
Christmas is clearly the time of year for generosity, and it is with this firmly in my mind that I…
Christmas is clearly the time of year for generosity, and it is with this firmly in my mind that I…
I, like most people, am not immune to a charity ad campaign – it doesn’t take much to move me….
When it comes to advertising, I like to consider myself fairly unshockable (well, I have been around a while). I…
The World Cup and advertising have gone hand-in-hand for decades. Big football money equals big ad spend and, coincidently, the…
The debut of Porter, fashion website Net-a-Porter’s magazine, has caused a stir in the world of print. Why? Well, because…
In order to promote its recently released movie, the eponymous colourful building blocks brand unleashed a media first and took…
With all the attention surrounding the Super Bowl each year, it’s a hard task for brands to live up to…
Being Scottish, and a renowned scrooge, I used three very simple measures to judge this year’s Christmas ads – did…
Asking to change the format of the product. It’s a surefire way of generating a dismissive wave of the hand…
There has been a lot of discussion in the branded content community since Jaguar launched the full-length version of its…