Rolls-Royce is putting data and analytics at the heart of its business through the launch of a new unit which it claims will deliver a “step change” in the capability of the company’s data services and enable it to work more closely with its customers.
Dubbed R2 Data Labs, the division uses analytics, AI and machine learning to boost efficiency across its entire operation which makes power systems for aviation, marine propulsion and energy sectors.
Chief digital officer Neil Crockett said: “We see huge untapped potential for our customers to achieve better, more efficient operations through collaborating with Rolls-Royce in data innovation projects.
“So we’re building on our data innovation foundations with a new model that will deliver a major step-change in the capability and impact of our data innovation and services.”
R2 Data Labs will house “mixed discipline teams” of data experts who will work in collaboration with teams across Rolls-Royce’s operations.
Those cells will be expected to extract and explore the available data in a bid to unlock and test new ideas and, ultimately, to turn some of those ideas into innovation or new services.
Crockett added: “R2 Data Labs will tap into expertise from across a wide data and analytics supply chain, building a diverse community of data innovators: including OEM partners, niche start-ups, academics, and a broad range of other trusted third-parties. We believe this kind of collaborative innovation will unlock the most undiscovered value from data.”
The R2 Data Labs organisation will have hubs in the UK, US, Germany, Singapore, India and New Zealand.
Related stories
Tech revolution could bring in extra £455bn to UK firms
Tech spend tops $34bn but still marketers want more
Travel brands urged to embrace tech to build loyalty
Parliamentary group aims to make big data prosper
