Proximity London promotes duo in data team overhaul
Proximity London has overhauled the leadership of its data team by promoting data strategy partner Claire Tusler to head of…
data strategy
Sorrell strikes $150m deal for programmatic ad firm
Sir Martin Sorrell’s new venture S4 Capital has secured its second acquisition with the purchase of programmatic ad firm MightyHive…
Blueberry Wave launches OmniFuse engagement hub
Blueberry Wave has launched a new omnichannel customer engagement hub which it claims unites the key elements of best of…
Brand owners prioritise CX but fail to break down silos
Customer experience is now more important than even profit and revenue growth for most businesses, but successful implementation is being…
Edwina Dunn joins body to advise Govt on data ethics
The Government has revealed the line-up for its new Centre of Data Ethics & Innovation, with Starcount boss and data…
Proximity hires Mindshare chief for new strategy role
Proximity London has created the new role of chief strategy officer, appointing Mindshare managing partner Adam Fulford to head up…
Publicis hires Isobar chief to run data platform Spine
Publicis Group has appointed Isobar chief executive Karl Weaver to run Publicis Spine, the agency’s insight platform which combines tech…
The Software Bureau recruits duo for commercial team
The Software Bureau has made a double appointment to strengthen its commercial team as it gears up for a major…
Sony Music signs up Rashidi as first chief data officer
Sony Music Entertainment – home to artists including Beyoncé, David Bowie, Daft Punk and The Clash – is aiming to…
Momentum launches insights platform for experiential
Experiential agency Momentum Worldwide is launching a new insights platform that uses artificial intelligence to unify different data points in…