AA/WARC reaction: Trust is the new advertising stardust
This week’s AA/WARC Expenditure Report has revealed that advertising and marketing industry is continuing to grow at pace in the face of…
Advertising Association
Industry shows its mettle as adspend hits the top corner
The UK advertising market continues to be one of the powerhouses of the UK economy, recording a 6.4% year-on-year…
AA beefs up top team in drive for responsible growth
The Advertising Association has bolstered its senior team with the appointment of Charlie Rudd as its first vice-president and Natalie…
Industry targets young to make sense of political ads
The advertising industry has launched an updated edition of its ‘What’s the deal with political advertising?’ guide to help young…
It’s complicated: Trust in all ads rises but there’s a snag
The public’s trust in advertising has reached a five-year high across all media channels, however, beneath the surface, consumers have…
AA signs Times Media deal to big up £66.6bn sector
The Advertising Association is aiming to bring its landmark “Advertising Pays 25” report to life, demonstrating how the industry helps…
Industry urged to adopt new GenAI best practice guide
Advertisers, agencies and media owners are being urged to embrace a new set of guidelines for generative AI in advertising,…
AA/WARC reaction: Trust or bust for a 2026 ad thrust
This week’s AA/WARC Expenditure Report has painted a far more positive picture than the recent IPA Bellwether Report, with the…
Ain’t no stopping us now: 2026 adspend to top £50bn
The global and domestic economy might be as fragile as Donald Trump’s ego, but UK advertising continues to smash through,…
Industry responds to Budget: ‘Don’t panic, don’t panic’
Rachel Reeves’ Autumn Budget has thrown up the traditional mix of winners and losers, with increasing tax burdens on businesses,…