Guardian scraps cookies for ‘privacy first’ ID strategy
The Guardian is ramping up its online advertising services to embrace a “privacy-first” model, as it ditches third-party cookies to…
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Jude Law dodges ‘meet cutes’ to wing it for Uber Eats
Uber Eats is aiming to show that even serial rom-com star Jude Law needs a break from the “meet cutes”…
Kantar hires Accenture chief as CEO Jansen steps down
Marketing data and analytics giant Kantar has appointed Accenture global chief Paul Zwillenberg as its new CEO, succeeding Chris Jansen,…
Car dealership Thurlow Nunn drives into digital agency
Family-owned UK car dealership Thurlow Nunn, which has operated across East Anglia, Bedfordshire, and Buckinghamshire since the 1870s, is cranking…
WPP crusade doubles down on ‘holy trinity of marketing’
WPP is continuing to ramp up its technology offering with a “first-of-a-kind collaboration” designed to reimagine how brands engage with…
TMW promotes three on the back of new biz bonanza
Integrated agency TMW has promoted a trio of its senior staff to leadership positions, following a string of new business…
Alzheimer’s Society Personal Appeal: Communal spirit
There can be few diseases more devastating than Alzheimer’s, as step by step the condition takes hold. For sufferers, it…
ASA: Stay honest, legal, and truthful this Xmas or else
Brands are being warned not to get carried away this Christmas, with the Advertising Standards Authority urging caution over seasonal…
Boots urges Brits to visit its pharmacies rather than GP
Boots is jumping on the UK Government’s drive to get Brits to think of their pharmacist first when they have…
Beans and greens to eat at top table in food charity push
Charity the Food Foundation and its communications arm Veg Power, which are both funded by the National Lottery Community Fund,…