TMW raids TBWA\Media Arts Lab for new strategy chief
TMW, the one-time direct marketing agency that recently gobbled up sister brands Nelson Bostock and Sport Unlimited in a major…
agency news
WPP sharpens cost-cutting axe to reinvest in AI tools
WPP has finally confirmed plans to pool its creative agency brands – including VML, Ogilvy, and AKQA – to form…
Dentsu woos back Robinson as first chief growth officer
Dentsu UK&I has recruited its first chief growth and marketing officer to identify new market opportunities for both the agency and its clients,…
Havas Helia appoints Andy O’Carroll in major shake-up
Havas Helia, the agency which can trace its roots back to two of the UK marketing industry’s pioneering businesses, Christian…
Omnicom to wield axe again in ‘structural demolition’
Omnicom has sent shockwaves through its agencies – as well as the wider advertising industry – with a major escalation…
Havas beats targets and eyes data and tech acquisitions
Havas appears to have found its own “secret sauce” to defy the advertising gloom which has beset most of its…
Battle intensifies for agency new biz as budgets drop
Agencies are boosting their marketing investment as the hunt for new business escalates and opportunities increase, but most are fighting…
Call to protect freelancers, ‘the lifeblood of the industry’
With this week’s IPA Agency Census revealing major challenges in the sector – and increasing concerns over profitability – agencies…
Staff woes hit agencies as AI tightens grip on industry
The full force of the storm that the agency market is facing has been laid bare as AI reshapes the…
Publicis London hires duo as global creative directors
Publicis London has appointed joint global creative directors, as part of plans to strengthen chief creative officer Noël Bunting’s leadership…