WPNC revamps web strategy for armed forces charity
SSAFA, the armed forces charity which has been supporting serving personnel, veterans and their families for over 130 years, has…
charity
Animal rights charity whips up storm with horseracing
The horseracing industry has got on its high horse – quite literally – over a new outdoor ad campaign from…
Samaritans appoints WPNC to run Christmas campaign
Christmas has come early for some, with Brexit fears reportedly leading consumers to start their festive shopping early, but they…
Turn off Love Island, young people prefer charity work
Charities have been urged to switch their fundraising activities from older supporters to youngsters on the back of a new…
CoppaFeel urges everyone to ‘Grab Life By The Boobs’
Breast cancer charity CoppaFeel, which has never been shy in coming forward to raise awareness of the disease, is widening…
Most don’t know charity regulator – or the FPS – exists
The Fundraising Regulator may loom large over the charity sector but for most consumers it is virtually invisible, according a…
NSPCC taps into WPNC for digital donation platform
The NSPCC is aiming to make regular giving easier with the launch of a digital wallet, which will allow supporters…
Medialab walks off with Guide Dogs media business
Medialab Group has scooped the entire media account for UK charity Guide Dogs, with a brief to work across all…
No pain, no gain: charities emerge stronger from GDPR
GDPR might have wrecked charities’ marketing plans last year as fundraising campaigns were shelved en masse, but all the hard…
WPNC unveils London’s Air Ambulance Charity TV push
London’s Air Ambulance Charity is launching a major DRTV campaign, backed by online activity, in an effort to both raise…