Facebook nemesis targets sites over consent cookies
Austrian privacy activist and lawyer Max Schrems, who has been a thorn in the side of Facebook for nearly a…
Austrian privacy activist and lawyer Max Schrems, who has been a thorn in the side of Facebook for nearly a…
Back in 2018, when GDPR first came into force after a two-year grace period and a barrage of apocalyptic scare…
As part of Google’s post-cookie roadmap, it has announced it won’t be using alternative identifiers in its products. Identity solutions…
As marketers stress over how to replace third-party cookies and Apple’s advertising software, an independent study claims that brands which…
eBay Classifieds Group UK, which encompasses Gumtree and Motors.co.uk, has signed a major deal with LiveRamp to implement its Authenticated…
Wunderman Thompson has joined the stampede to devise new adtech solutions to replace brands’ reliance on third-party cookies, by launching…
Google has admitted that its new adtech system that replaces third-party cookies will not be tested in Europe due to…
The death of the third-party cookie is likely to trigger a major boom in the data industry, with both marketers…
Brand owners are joining the stampede to gather first-party data, with nearly nine out of ten (88%) marketers identifying the…
As the UK Government talks a good game over plans to bring technology giants to heel, the French have once…