DMA warns contact tracing app will flop without trust
Widespread take-up of the NHS’ much-delayed Covid-19 contact tracing app, which uses an Apple and Google-developed system to keep a…
coronavirus
Industry backs Covid plan and calls for targeted action
The advertising and marketing industry has backed new Government measures to help businesses through the continuing dark days of Covid-19,…
How digital transformation can beat the Covid blues
The marketing industry has been transformed exponentially by the coronavirus pandemic, but as businesses across the UK begin to formulate…
DMA calls for extra help as Covid wipe-out fears grow
The DMA has added its voice to calls for a fresh package of support for the advertising and marketing industry…
Hard-up consumers demand more freebies and loyalty
Consumers are increasingly shunning non-essential purchases to spend their income on food and safety products, with Covid-19 ripping a giant…
Here we go again: Online delivery slots ‘like hot cakes’
Three of the UK’s biggest grocery chains have warned shoppers that their online delivery slots are being snapped up like…
You’re fired! Sorry Lord Sugar, WFH is more productive
Lord Alan Sugar and Netflix chairman Reed Hastings might not like it much but nearly three-fifths (58%) of UK workers…
Top brands join data challenge to prevent a new Covid
Major brands including Reckitt Benckiser, Aviva, Microsoft, Legal & General and Facebook have joined forces with academia and the third…
Crisis fuels industry divide as some suffer, others thrive
The coronavirus pandemic has not only triggered a huge surge in companies using digital and data techniques it has also…
Covid, Brexit and tech giants fuel sector triple whammy
The economic devastation of Covid-19 might be keeping marketers awake at night but it is also exacerbating long-term issues and,…