Trussell Trust awards data insight task to REaD Group
Food bank charity the Trussell Trust has handed a major brief to data and insight company REaD Group to support…
coronavirus
Covid fuels fresh barrage of nuisance marketing calls
Any hope that Covid-19 would batter cowboy marketers has been scotched by a fresh surge in nuisance calls targeting the…
Brands go on moral crusade to keep customers on board
Ethics and morality have now taken centre stage in the marketing department, corporately even if not individually, with brands doubling…
Mail order soars as print shines in home shopping boom
Mail order catalogues have witnessed a major Covid “bounce” to become one of the fastest growing sectors in the world…
Brits turn to booze and beauty to survive Lockdown 3.0
Brits have been stocking up on booze and make-up – but not necessarily at the same time – as January…
KFC seeks new CRM agency as Iris declines to repitch
KFC has kicked off a review of its CRM account and is hunting for a new agency after Iris ruled…
Insurers urged to donate PCs to kids in WPNC campaign
The Association of British Insurers (ABI) is urging all companies – and individuals – in the sector to donate PCs…
AR breaks out from the geeks as retail eyes tech boost
Tech geeks may have been salivating over the potential of augmented reality for years but it has taken the Covid-19…
Bosses back marketing to drive Covid recovery strategy
Evidence continues to mount that the marketing industry will bounce back strongly from Covid hell, with more than half (56%)…
Marketers’ influence soars – thanks to Covid and data
Covid-19 might have been responsible for the loss of an estimated 40,000 marketing jobs in the UK, with vacancies flatlining,…