Charities ramp up digital as mail and phone also return
Two-thirds of charities have overhauled the way they communicate with supporters during lockdown, ushering in a new era of increased…
direct mail
Royal Mail under fire as direct mail volumes slump 63%
Royal Mail’s efforts to promote direct mail during the Covid-19 lockdown have been branded “too little, too late” with the…
Hard-hit companies offered major direct mail incentive
Royal Mail MarketReach is aiming to breathe new life into the direct mail market during the current crisis with the…
Royal Mail dismisses 193,000 concerns over lack of PPE
Royal Mail has hit back at an online petition demanding posties are provided with adequate personal protective equipment (PPE), insisting…
Direct mail spend holding firm in Covid-19 downturn
Direct mail appears to be holding up much better than other marketing disciplines during the Covid-19 crisis, even though the…
Royal Mail urges customers to give posties ‘thumbs up’
Royal Mail is aiming to appease its workforce by launching a campaign asking customers to show their appreciation to posties by…
Royal Mail ‘cuts unaddressed mail deliveries to homes’
Royal Mail has reportedly made a key concession to postal workers by allowing them to cut back on unaddressed mail,…
Posties want deliveries of unaddressed mail suspended
The Communications Workers Union, the organisation that represents 110,000 posties, is demanding the immediate suspension of unaddressed direct mail and…
Govt turns to direct mail to get Covid-19 action across
The Government is spending £5.8m on a mailshot from Prime Minister Boris Johnson to 30 million UK households, urging people…
Why direct mail is medium of choice in these rainy days
As we adjust to working from home and self-isolating from our colleagues, friends and family, we remain hopeful that we…