ASA probes death data bust-up
The Advertising Standards Authority is set to rule on whether The REaD Group can claim that its Bereavement Register is…
direct mail
Reasons to be cheerful, part 1, 2 and 3
“Direct marketing is a form of advertising that reaches its audience without using traditional formal channels of advertising, such as…
Clients get input on Royal Mail sale
Brand owners are being urged to have their say on the future of Royal Mail by submitting their views on…
Renault Clio Driving Test mailer
It has been a tough year for carmakers, and the people charged with selling them. Toughening economic times, massive product…