DMA head of postal affairs Alex Walsh claims the best chance the industry has of overturning the proposal is to collect evidence from clients of what effect the increases would have on their mailing strategies.
Under the proposals, bulk mail users could face price rises of up to 19 per cent, while downstream access (DSA) providers will be charged an extra 15 per cent by Royal Mail.
Postcomm has said that it is “minded to accept Royal Mail’s request” and the only hope of reversing that decision is to submit sufficient evidence of the potential harm the price rises will cause ahead of the January cut-off.
Last month, speaking exclusively to DecisionMarketing, Walsh said: “Business customers appear to be paying the price for Government plans to make Royal Mail attractive to potential buyers. Some of the proposals could even see bulk mailers become liable to pay VAT – which would add another 20 per cent on top of the 19 per cent price rise. This is outrageous and we will be doing everything we can to ensure it doesn’t go through.”
To leave a comment please register – it takes less than a minute and is free of charge. You will also get our weekly email update The DM Report (to opt out contact firstname.lastname@example.org). If you are an existing user, please log in. If you have forgotten your log-in details please email email@example.com to get them reset!