Young guns urged to enter Marketing Challenge 2019
DMA Talent has launched the competition brief for the Marketing Challenge 2019, the annual competition which offers university students the…
IDM
IDM signs deal with Pearson for international expansion
The Institute of Direct & Digital Marketing (IDM) has signed a partnership with education giant Pearson to expand into international…
Cambridge Analytica chief steps down from DMA role
The chair of the DMA’s Business to Business Council Richard Robinson, who is commercial vice-president of Cambridge Analytica, has stepped…
Nearly 60% of marketers have had no GDPR training
The GDPR juggernaut may be well on the road to the May 25 D-Day, but one issue seems to be…
Blueberry Wave launches in-house training academy
Data specialist Blueberry Wave is attempting to tackle the skills shortage by joining forces with the IDM to launch its…
Tracey Poulson steps down at IDM after nearly 30 years
IDM director of learning Tracey Poulson, who is one of the longest serving executives of the industry training body, is…
Data in the driving seat as DMA names new board
The DMA has unveiled its new-look board with data marketing taking a starring role in the form of Karmarama chief…
Big issues to tackle in 2017: the looming skills crisis
It may seem like the stylus is stuck on the record, but much like vinyl, the skills shortage does not…
Gloucester Uni duo win DMA Breakthrough Award
The winner of this year’s DMA Breakthrough Award was revealed at London’s Old Billingsgate during the DMA Awards night. The University of Gloucestershire’s…
US industry body rebrand ditches ‘direct marketing’
The US Direct Marketing Association has ditched its DM roots by rebranding to become the Data & Marketing Association in…