Lidl GB promotes insider to lead its customer business
Lidl GB has promoted former graduate trainee Louise Weise from customer director to chief customer officer, in a move which…
Lidl
New ‘Lidl. More to Value’ campaign pledge goes global
German discounter Lidl is launching a global brand campaign that moves on from “Big on Quality, Lidl on Price” to…
Lidl signs deal with Google and Meta for targeted ads
Lidl is aiming to provide loyalty club members with more tailored advertising after updating its permissions to begin sharing customer…
Lidl bolsters loyalty scheme to offer greater discounts
Lidl has boosted its loyalty scheme, introducing new weekly rotating discounts for members on a selection of products as it…
Lidl Plus loyalty app set to launch in the UK next month
Lidl has confirmed its Lidl Plus loyalty scheme will launch in the UK next month, just weeks after setting up…
Lidl plots UK roll-out of virtual customer loyalty scheme
Lidl is poised to roll out a new rewards app in the UK, which offers customers guaranteed savings each week…
Buster is most engaging ad but M&S is mums’ fave
The mums have spoken, and it is Marks & Spencer’s Christmas ad featuring Mother Christmas has been voted the favourite…