Boots taps into Advantage Card for data-driven agency
Boots UK is aiming to take on the likes of Nectar 360 and even DunnHumby with the launch of a…
loyalty scheme
Nectar set to launch digital version of ‘Clubcard Prices’
If imitation is the sincerest form of flattery, then Tesco chiefs must be chuffed to bits with rival loyalty club…
Consumers ‘willing to pay for better loyalty schemes’
Retail brand owners have finally woken up to the need to keep hold of their customers during the coronavirus outbreak,…
Costa Coffee hires Child for global data analytics role
Costa Coffee is aiming to ramp up its customer insight operation and put data at the heart of the business…
Animal magic for Pets at Home as loyalty clubs boom
Pets at Home has hailed its customer loyalty strategy as a major factor in its annual retail revenues surpassing £1bn…
More no more as Morrisons unveils instant loyalty app
Morrisons is ditching its points-based More loyalty scheme in favour of a new programme which gives customers instant money off…
Not so sweet: Sainsbury’s under fire for Nectar changes
Sainsbury’s is facing the wrath of its most loyal customers following the supermarket giant’s decision to meddle once more with…
‘Dream win’ for Rapp as agency feasts on KFC account
KFC has handed its CRM and customer loyalty account for the UK and Ireland to Rapp, succeeding Iris, which has…
Three agencies battle it out to bag KFC’s direct account
KFC is holding a three-way pitch for its data-driven marketing account, with Havas, MRM and Rapp battling it out for…
Virgin Red appoints partners for loyalty scheme roll-out
The Virgin Red loyalty scheme has expanded its partnership with both Collinson Valuedynamx and Points International following the roll out…