Ecommerce shake-up ‘could generate £7bn in exports’
Ministers are being urged to implement a new ecommerce blueprint which it is claimed will supercharge UK small business exports…
loyalty scheme
Lack of loyalty investment fuels mass discounting hell
Too many brands are still failing to implement personalised loyalty programmes when it comes to promotions, meaning they are stuck…
The Sun hires Telegraph chief to run membership club
News UK title The Sun has recruited a new customer marketing director as part of plans to tap into the…
Nectar360 and OMG expand retail media partnership
Nectar360, the company which operates the UK’s largest coalition loyalty scheme as well as the Sainsbury’s and Argos retail media…
Morrisons takes on Nectar with ‘More Partner Points’
Morrisons is continuing to beef up its More Card loyalty programme by signing up more than 300 brands for the…
M&S customer data ‘failings’ trigger Sparks investment
Marks & Spencer is investing “well north of £200m” in a tech upgrade to put the Sparks loyalty scheme at…
Travelex launches first ever customer loyalty scheme
Foreign exchange brand Travelex has unveiled its debut loyalty programme, offering customers a lifetime of exclusive deals, discounted exchange rates,…
Waitrose lures Sainsbury’s chief for new loyalty revamp
Waitrose has raided Sainsbury’s to bring in its first ever head of loyalty as the upmarket supermarket gears up to…
Lidl signs deal with Google and Meta for targeted ads
Lidl is aiming to provide loyalty club members with more tailored advertising after updating its permissions to begin sharing customer…
Morrisons adds bonus layer as loyalty revamp continues
Morrisons is continuing to enhance its More Card loyalty scheme by adding a new bonus layer, in addition to points…