DfE urges Brits to ‘skill up’ with M&C Saatchi campaign
The Department for Education (DfE) is ratcheting up its drive to inspire young people, adults and businesses to make the…
M&C Saatchi
M&C Fluency jumps into bed with AWS for AI boost
M&C Saatchi Group’s data and technology solutions division, Fluency, has signed a deal with Amazon Web Services to scale the…
‘Ultimate adman’ Moray MacLennan to leave M&C
M&C Saatchi has been forced into a major changing of the guard, with chief executive Moray MacLennan – who has…
M&C Saatchi brings in CX chief for Clear global role
Clear M&C Saatchi, the agency group’s global consultancy specialising in brand, experience, and innovation, has appointed its first global CX…
M&C co-creates creative degree with Greenwich Uni
M&C Saatchi London has collaborated with the University of Greenwich on a new creative advertising degree, Creative Advertising & Art…
M&C lures PHD global data chief for Fluency agency
M&C Saatchi Fluency – the agency which was launched last year with a pledge to end “data snobbery” – has…
Lida reborn in New York as M&C Saatchi One-to-One
M&C Saatchi Group may have buried its CRM agency Lida in the UK two years ago but over in the…
Next 15 gazumps Vin Murria with £310m deal for M&C
Digital marketing group Next 15 is attempting to strike a £310m deal to acquire M&C Saatchi in a move which the group…
M&C launches ‘global living brand intelligence platform’
Two M&C Saatchi Group agencies – growth specialist Clear and data consultancy Fluency – have joined forces to create what…
M&C Saatchi taps Ikea chief for sustainability agency
M&C Saatchi is continuing its rebirth with the launch of global consultancy Life, which it is claimed will combine a…