Superdrug revamps loyalty scheme with ‘VIP Rewards’
Superdrug is overhauling its loyalty scheme as part of plans to make it a digital-first programme in a move the…
online shopping
Mars Petcare raids Ikea to hire first global digital chief
Consumer goods giant Mars has appointed its first ever global chief digital officer to lead its Petcare division – the…
Retail media: From shopper marketing to $141bn sector
The exponential growth of retail media looks set to continue despite the economic turmoil, with global spend poised to reach…
JD Sports rolls out first loyalty club in 40-year history
Sportswear fashion retailer JD Sports is expanding its use of data-driven marketing by launching its first ever loyalty programme, which will…
Secondhand market bringing new growth for retailers
Secondhand products and services have shed their image as the goods of choice for the thrifty and poor to be…
Aldi hunts ecommerce teams for online shopping return
Aldi has signalled it plans to reboot its online shopping service, with the launch of a major recruitment drive for…
Brits get creative for Xmas but booze is a ‘must have’
The financial squeeze is forcing Brits to get creative in their festive shopping plans, with many selling possessions in order…
GroupM in global shoppable content deal with Amazon
GroupM has signed a global deal with Amazon to offer clients creator-led “shoppable” content that will run within the ecommerce…
UK retailers ‘are failing to connect on- and offline CX’
UK retailers are falling short when it comes to coherent customer experiences across their physical and digital footprints, potentially leading…
Christina Aguilera and Latto mix it up in Just Eat blitz
Global delivery platform Just Eat has enlisted Christina Aguilera and rising hip-hop star Latto to front the latest iteration of…