Pets at Home picks Ogilvy One to drive loyalty strategy
Pets at Home has appointed Ogilvy One UK as its customer experience agency to drive the transformation of its nationwide…
Pets At Home
Brits would rather spend cash on pets than themselves
Brits have become so obsessed with their pets that nearly three-quarters (71%) claim they are now willing to spend more…
Pets at Home data strategy barking up the right tree
Pets at Home has once again hailed its data-driven marketing strategy for yet another sales surge, with the company predicting…
Pets at Home installs in-store video tech CX platform
Pets at Home is aiming to give customers the in-store experience from the comfort of their own homes by installing…
Smitten young plan to splash the cash on their new pets
The rise in pet ownership during Covid may have been well documented – and truly exploited by pet-food and pet-care…
Pets at Home brings in Wunderman for digital task
Pets at Home has handed a major tranche of its digital marketing business to Wunderman Thompson which has been briefed…
Animal magic for Pets at Home as loyalty clubs boom
Pets at Home has hailed its customer loyalty strategy as a major factor in its annual retail revenues surpassing £1bn…
Royal Mail data chief takes top role at Pets at Home
Pets at Home has appointed its first ever chief data officer to boost the retailer’s ‘Very Important Pets’ (VIP) customer…
Pets at Home goes animal crazy with social media stars
Everyone knows that social media would be a poorer place without animal antics but retailer Pets at Home has gone…
Pets at Home overhauls online marketing strategy
Pets at Home is aiming to ramp up online sales by implementing a new digital content production and delivery platform,…