Aldi shops at Publicis Media for £646m global account
Aldi has consolidated its estimated £645.6m global media planning and buying account into Publicis Media following a competitive review launched…
Publicis
Toblerone unveils ‘manifesto for chocoholics everywhere’
Toblerone is insisting it is by taking a stand for how chocolate should be enjoyed in its latest campaign which…
Electrolux taps into Swedish forte in first Publicis work
Global home appliance manufacturer Electrolux is championing the brand’s latest innovation based on core Swedish credentials in the first campaign by Publicis…
Heineken scours globe for McLoughlins to run Irish pub
Global beer brand Heineken has launched a worldwide advertising campaign to help independent Irish pub owner Joseph ‘Josie’ McLoughlin find a…
‘Breathable bullet’ exposes the dangers of illegal vapes
Nicotine-free portable aromatherapy diffuser Ripple+ has launched a new campaign to raise awareness about the dangers of illegal vapes, aiming…
Publicis Sapient eyes data boost with AWS partnership
Publicis Sapient has signed a five-year global deal with Amazon Web Services to tap into artificial intelligence and machine learning…
Publicis acquires Lotame to supercharge data operations
Publicis Groupe has struck a major deal to acquire independent global data, identity and technology specialist Lotame and plans to…
Publicis London drafts in duo for international accounts
Publicis London has strengthened its senior creative line-up with the appointment of a new senior creative team to work across…
Annette King calls time on ‘wild and wonderful’ career
Accenture Song global lead Dame Annette King has stepped down from her role following a 35-year career that has seen…
Publicis Worldwide and Leo Burnett tie for creative shop
Publicis Groupe is bolstering its “Power of One” proposition by uniting Leo Burnett and Publicis Worldwide under the brand Leo….