Ozone expands into property data in major Zoopla deal
Digital advertising business Ozone, which was launched in 2018 by News UK, The Guardian, The Telegraph and Reach before expanding…
publishing
CMA forces Google to give publishers greater control
The Competition & Markets Authority (CMA) has imposed what it claims is a “world-first” legally binding conduct requirement forcing Google…
Bauer Media taps Experian to boost audience targeting
Bauer Media, the company behind radio stations Kiss, Magic, Absolute, Jazz FM and magazine brands Heat, Empire and Grazia, is…
New Ozone unit to crack how AI will shape publishing
Ozone, the digital advertising platform built by publishers, is opening a collaborative research and development centre focused on better understanding…
Online publishers mount fightback against social giants
Publisher audiences are now matching – and in some cases surpassing – social platforms on reach, in a move which…
Reach brings in GenAI tool to combat Google Overviews
Media giant Reach, the company which has over 120 brands including The Mirror, Express, Daily Star, Manchester Evening News, and…
FT ‘For The Why’ marks first global campaign by NCA
The consumer subscriptions business of the Financial Times has launched a new global marketing campaign designed to highlight the FT’s…
Daily Mail joins LiveRamp scheme following privacy row
The Daily Mail appears to have finally woken up to the need to adhere to privacy regulations, after signing up…
Condé Nast fingers IAB consent tool after cookies fine
Publishing giant Condé Nast has blamed the IAB’s Transparency & Consent Framework – developed by the industry body to help…
Online news sites with ‘local authority’ woo advertisers
Brand owners are being urged to wake up to the power of advertising in trusted, local online news environments, with…