Slowing retail media growth fuels ‘enshittification’ fears
The global retail media market may be continuing to grow and evolve, with ad investment projected to reach $223bn by…
The global retail media market may be continuing to grow and evolve, with ad investment projected to reach $223bn by…
Kingfisher, the home improvement retail giant which owns B&Q, Screwfix and TradePoint in the UK, is aiming to tap into…
Brand owners are being offered the chance to create easier storytelling on retail media sites and boost campaign measurement, while…
Sainsbury’s Group-owned Nectar360 has made a “significant step forward” for the entire UK retail media industry after becoming the first…
Unilever and Coca-Cola are hailing the launch of the Nectar360 Pollen unified retail media platform, reporting faster activation, improved measurement…
DunnHumby has signed up B&Q, John Lewis, and Waitrose – as well as parent company Tesco – to pilot a new…
VCCP is launching a dedicated retail media offering and beefing up its senior team with the appointment of Haygarth creative…
Tesco-owned data and media giant DunnHumby, which powers both the Clubard loyalty programme and the Tesco Media & Insight Platform,…
Co‑op is boosting its retail media proposition by creating a nationwide digital out of home network, which it claims will…
Diageo and PepsiCo have hailed the roll out of new Tesco Media premium video advertising placements after taking part in…