Ocado signs up Epsilon for retail marketing expansion
Ocado Ads, the retail media platform, is bolstering its offer for advertisers, by partnering with Publicis-owned Epsilon to develop a…
retail media
Co-op bigs up 15,500-strong digital screen ad network
Co-op Media Network has completed a landmark roll out of 1,000 front-of-store screens, taking the number of digital advertising touch…
Tesco unveils AI creative tool in retail media upgrade
Tesco Media has launched a new AI-powered digital tool designed to simplify and speed up creative production, that automatically generates…
Very Group hires Superdrug boss to head retail media
Very Media Group is strenthening its senior leadership team with the appointment of a new head of retail media as…
Amex targets retail media boom with digital ad platform
American Express has become the latest brand to tap into the rise of retail media, launching a digital advertising platform…
Iceland brings in Epsilon to expand retail media network
Iceland Foods is aiming to making it easier for more brands to engage with its 9 million annual shoppers by…
Tesco shops at LiveRamp to woo more CPG advertisers
Tesco, the UK’s biggest retailer, is aiming to bring in even more consumer packaged goods brands to its retail media…
First-party data fuels rise of multi-channel retail media
Retail media is expanding beyond on-site dominance into a more sophisticated, multi-channel discipline, fuelled by first-party data activation, point-of-sale reach,…
Brands can now use John Lewis Partnership data offsite
The John Lewis Partnership has boosted its retail media offer by allowing brands to activate ad campaigns across a range of…
Nectar360 Pollen buzzes into the retail media market
Nectar360, the Sainsbury’s-owned loyalty, insights and media business, is set to launch a unified retail media platform – backed by…