social media


‘Forget Facebook in Eurozone’

Brand owners planning pan-European social media campaigns must beware the great divide between consumers in the different countries, especially as…


Sky hires search marketing giant

BSkyB has appointed Efficient Frontier to deliver paid search marketing services across all its divisions in the UK. The deal…

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Brands wake up to multichannel future

As technology continually evolves and consumer demand for content on-the-go increases, the word on everyone’s lips is multichannel. Figures recently…