New Stagecoach campaign hails ‘quiet heroism’ of buses
Stagecoach, one of the UK’s largest bus and coach operators, is aiming to reposition bus travel as “dependable, human and…
travel and leisure
Atkinson-Toal to run Amex GBT global experience unit
American Express Global Business Travel (Amex GBT) is strengthening its Experience Studio division by promoting global marketing boss Richard Atkinson-Toal…
GetYourGuide summer blitz pushes offbeat adventures
Londoners are being urged to discover and book “out of the ordinary” experiences that buck the tickbox tourist trail in…
RDG On the Train You Can: When will the price be right?
Remember back the 1970s when British Rail ran its “Let the Train Take the Strain” advertising campaign with crooner Matt…
Brittany Ferries uses type for ‘ripple effect’ print ads
Brittany Ferries is targeting “modern explorers” seeking fresh and interesting travel with a new summer campaign that uses typography to…
Lastminute.com fights ‘inner critic’ for summer ad blitz
Lastminute.com is aiming to take the stress and worry out of late holiday bookings, with the launch of its summer…
Travelex launches first ever customer loyalty scheme
Foreign exchange brand Travelex has unveiled its debut loyalty programme, offering customers a lifetime of exclusive deals, discounted exchange rates,…
Tui repacks ‘Happy Bag’ to showcase range of holidays
Travel company Tui has launched a new campaign designed to showcase the wide range of holiday experiences on offer and…
Brittany Ferries ad blitz makes play on linguistic quirks
Brittany Ferries is aiming to celebrate the rare, quirky, and unforgettable holiday experiences that set its journeys apart in a new…
Air Lingus jumps aboard Uncommon for global account
Irish national airline Aer Lingus is promising to connect with customers on a deeper, more emotional level following the appointment…