Ross Kemp powers up smart meters for Smart Energy
One-time-hardman-turned-investigative-TV-reporter Ross Kemp has switched his focus to the controversial promotion of energy smart metres, bigging them up for Smart…
utilities
Severn Trent to reward saving water with Nectar pilot
Utilities giant Severn Trent Water has partnered with Sainsbury’s-owned Nectar360, which operates the Nectar loyalty programme, to reward customers for…
Lucky Generals tunes up EDF’s biggest ever campaign
EDF is launching a new brand platform called “Change is in our Power”, designed to inspire pride in its people,…
ICO causes stink over water firms’ sewage data blockage
Information Commissioner John Edwards has waded into the row over sewage pollution by calling on water companies to be more transparent…
Fuse nets brief to light up British Gas sport partnerships
British Gas has appointed global sport and entertainment marketing agency Fuse as its partnership consultancy following an eight month contract…
Brands must use marketing to ease consumer squeeze
Brands owners are being urged to redouble their efforts to help consumers navigate the continuing cost-of-living crisis, amid claims that inflation…
Covid pandemic ‘no excuse’ for delivering poor CX
Three years since Covid-19 was classified as an international public health emergency, it has been revealed the pandemic – and…
VCCP triumphs in mammoth pitch to run Thames Water
VCCP London is continuing its impressive new business drive by landing the account of Thames Water, the UK’s largest water…
United Utilities customers urged not to flush it all away
With the cost of living crisis hitting UK households hard, United Utilities is aiming to help its customers in the…
SSE brings in Iris to fuel strategy for net zero energy
Energy company SSE has appointed Iris to a two-year contract to evolve the “We Power Change” brand platform and align…