AirMiles data chief Martin exits
The head of customer engagement at The Mileage Company Dan Martin is leaving the business to pursue new opportunities. Martin…
Articles by DecisionMarketing
Nieri quits CMW for Partners role
CMW managing director Martin Nieri is leaving the agency to become chief executive of Partners Andrews Aldridge, freeing up founder…
Lloydspharmacy in diabetes push
Lloydspharmacy is aiming to position itself as the first point of call for prevention and management of Type 2 diabetes…
Google site to take on Facebook
Google is planning a major assault on Facebook with the launch of a social media site, Google+. The site is…
Desperados revamps digital activity
Heineken-owned beer brand Desperados has appointed agency Space to redevelop its digital presence, including a new website and social media…
Retailers shun email targeting
The vast majority of the UK’s top retailers are failing to exploit targeting opportunities in email marketing by adopting a…
Firms warned about data explosion
Companies will need 10 times the number of servers they have now by 2020 to manage the explosion in data…
Google forced to pull 94,000 ads
Google was forced remove 93,360 fraudulent ads during the second half of 2010 – equivalent to over 3,500 a week…
Virgin broadband ‘con’ ad flayed
A Virgin Media campaign to discredit rivals’ broadband speeds has backfired after being banned by the advertising watchdog for discrediting…
99% ‘frustrated by call centres’
Only 1% of people have never felt frustrated when dealing with contact centres, according to a new study, which claims…