700,000 customers sign up for British Gas Rewards
Centrica is hailing the success of the £100m British Gas Rewards scheme, launched in April last year, claiming that just…
Articles by Charlie McKelvey
Time to finally hit rogue marketing chiefs where it hurts
Decision Marketing is launching a campaign calling on the Government to finally introduce legislation which will make directors of rogue…
Momentum drafts in Alistair Bryan as operations chief
Experiential agency Momentum Worldwide has appointed former Iris and Bray Leino director Alistair Bryan chief operating officer, with a brief…
Masticating footballer ad comes unstuck for Wrigley’s
A TV ad for Wrigley’s Extra gum, which featured a woman chewing gum while playing football has been banned over…
Match jumps into bed with Mediacom for data-led task
Online dating service Match is embracing a new data-driven media strategy designed to get under the skin of its user…
Big firms shoulder burden as new ICO fees are revealed
The new charging structure for data controllers to fund the work of the Information Commissioner’s Office will see large companies…
DM industry champions sign up for SMP annual summit
The Strategic Mailing Partnership (SMP) is lining up industry stalwarts John Watson and Rosemary Smith for its second ‘Technical Summit’…
ICO loses Hiscox legal action after defendant falls ill
The Information Commissioner’s Office has lost its landmark legal action against insurance firm Hiscox – brought over the company’s alleged breach…
Cyber security expert jailed for running hacker test site
A cyber security wizard who shunned the chance to earn big bucks in the corporate world to set up his…
Call centre sector ‘perfect storm’ to hit one million jobs
Up to a million UK contact centre jobs could be wiped out due to a “perfect storm” of market conditions…