‘Sexist Pussy’ mauled by watchdog
An ad for energy drink brand Pussy has fallen foul the ad watchdog, after scores of people complained that its…
News
Royal Mail and TNT clash over ad
A Royal Mail door-drop campaign which accused rival TNT Post of cherry-picking profitable business – among other claims – has…
Fraudscreen buys Leeds data firm
Fraudscreen, the fraud prevention business set up to combat the £2.6bn first party fraud market, has acquired Leeds-based analytics and…
Sceptics blast EU consent claims
An EU official has stated firms will not have to gain explicit consent to process personal data for marketing under…
TDA scoops Anthony Nolan brief
London Marathon runners may still be tending to their aches and pains but blood cancer charity Anthony Nolan is already…
Jaywing nets BrightHouse task
BrightHouse, the largest rent-to-own company in the UK, has appointed Jaywing to build a single customer view – combining transactional and application…
Paralympic body hires Purple
The British Paralympic Association has appointed The Purple Agency as its digital shop – following a four-way pitch – to…
Timing still crucial for emails
Marketers who think they are being clever by sending emails in the early hours to ensure they are top of…
Text spam plunges after ICO fine
The crackdown on text spammers which saw two company directors fined £440,000 appears to have put the kibosh on similar…
Ads to play second fiddle at Tesco
Tesco chief executive Philip Clarke is planning to ramp up the retail giant’s digital activity after conceding that social media…