Unicef awards global brief to WPN
Unicef International has appointed Watson Phillips Norman to create a global regular giving programme aimed at attracting new regular donors…
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Emailvision snaps up SmartFocus
Emailvision has completed the acquisition of marketing and customer intelligence software firm SmartFocus Group, strengthening the company’s grip on the…
Debt firms are read the riot act
The OFT has published its revised guidance for the debt management industry, following a raft of complaints over misleading marketing….
Aggressive charities in the dock
The charity watchdog has jumped to the defence of the industry after a study claimed donors are being put off…
Door drops ‘alive and kicking’
The humble door drop is alive and kicking, according to a Royal Mail study, which claims the next generation of…
New tool to optimise social media
Brand owners are being offered a new tool that predicts the optimum ways for companies to engage with their customers…
Indesit overhauls social media
Indesit Company, the largest manufacturer of white goods in the UK and the company behind the Hotpoint brand, has appointed…
Brands ‘to foot bill for mail sell-off’
The direct marketing industry has slammed Coalition plans to inject nearly £10bn into Royal Mail to make it more attractive…
T-Mobile duo guilty of data theft
Two former employees of UK mobile operator T-Mobile have been forced to pay a total of £73,700 after stealing and…
Email cock-up sparks £120k fine
The Information Commissioner’s Office (ICO) has come down hard on Surrey County Council, imposing a fine of £120,000 after a…